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Pricing & the offer

Stop losing bookings to a phone nobody answers.

And turn the diners you already have into regulars. The whole digital front-of-house — website, AI receptionist, interactive menu, marketing, reviews, loyalty and your Google listing — built for you, live in five days.

£350 a month is the all-in reference in our published Offer. We finalise the exact figure with each venue once we know which of the seven parts you’re taking, so it isn’t a one-size-fits-all list price.

The Regulars SystemFounding 50
£350/ month, all in
One fee · everything included

The reference rate. We set your exact figure together, once we know which parts you’re taking.

No setup feeNo per-cover feeNo commissionCancel any time
Start with your free audit →
The free audit, firstSee the gaps before you pay a penny.
Live in 5 business daysBuilt from your web address.
The value stack

Everything you’d otherwise buy — and pay for separately.

A venue that wanted all of this would sign up for six or seven different tools and a website build, and stitch them together itself. Here’s what that usually costs — and what it costs with us.

What you’d otherwise buyTypical separate cost
AI voice receptionistAnswers every call day or night, captures the booking and the details, and texts you the ones that need a human. ≈ £900+/moa part-time receptionist
Interactive menu + QR orderingA menu guests can taste, order from at the table, and pay by card with tips — straight to the kitchen. ≈ £70–150/momenu + ordering SaaS
Reviews + reputationInvites sent at the right moment by text and email, and replies auto-drafted for you to approve. ≈ £100+/moreviews tool
Local SEO + Google BusinessGets you found when someone nearby is deciding where to eat — listing kept fresh, positions tracked. ≈ £300–500/molocal-SEO retainer
Loyalty + guest CRMAn Apple Wallet card and a guest list you own — quiet nights won back with a text. ≈ £100+/moloyalty / CRM SaaS
A bespoke websiteA premium site built around your venue, brand and food — not a template. Plus hosting. ≈ £1,500 one-offbuild + hosting
Marketing StudioDrafts a month of on-brand posts and reels from your menu — you approve, and nothing publishes without your yes. Includednormally a designer
Bonus: your free pre-sale auditA graded visibility-and-menu report, built for your venue before you decide anything — yours to keep either way. £0 — yours to keepfree
Buy it piece by piece ≈ £1,600–£2,000+ / moplus a ~£1,500 website build
Separately ≈ £1,600–£2,000+ /mo Six or seven tools, a website build, and the job of stitching them together.
All of it, built & run for you £350 /mo One fee. One system. No setup fee, no per-cover fee, no commission — cancel any time.

Typical market costs, illustrative. These are ranges for what a venue would usually pay to buy each part separately — not quotes, and not our prices. We finalise your exact figure with you once we know which of the seven parts you’re taking.

Why the maths works

Big outcome, proven first, fast, and off your plate

Be the busy one

The restaurant of regulars, full on a Tuesday — not the one hoping the phone rings.

Proven before you pay

We build your site and menu free to look at first — you see it on your own venue.

Live in 5 days

Fast first wins, not a six-week project. Live within five business days.

Nothing for you to run

Fully done-for-you, remote, no new hardware. We build it and we run it.

The seven parts

One system, made of seven working parts

Each part is a product in its own right, and each is sold separately. Together they’re one bill — priced so the whole always beats the sum.

The whole beats the sum, on purpose. Every part is available on its own, but the system is priced so that taking any three or more separately always costs more than taking all seven together. If you want most of it, you may as well have all of it.

One fee, everything in

Not a base plan with extras bolted on

The Regulars System is the whole thing in one subscription — nothing important sits behind an upgrade, and there’s no per-cover fee or booking commission quietly taking a slice on the side.

£350 a month, all in. The reference figure in our published Offer. We finalise the exact amount with you once we know which of the seven parts you’re taking — so it isn’t the same for every venue.

No hidden anything. No setup fee, no per-cover fee, no commission on a booking. One monthly bill, and it’s the same bill whether it’s a quiet Tuesday or a full Saturday.

Your data is yours. Bookings, orders, reviews and loyalty members export to CSV any time — the software runs it for you, but it belongs to you.

In the one fee
  • Premium website + local SEO
  • AI receptionist, 24/7
  • Interactive menu + QR ordering
  • Card payment + tips at the table
  • Marketing Studio (drafts for approval)
  • Review invites + drafted replies
  • Loyalty + Apple Wallet card
  • Guest CRM + SMS win-backs
  • Google Business + rank tracking
  • Monthly owner report

Built and run for you — no new hardware. Orders reach the kitchen on a screen, a printed ticket and by email.

The risk is ours, not yours

Fair both ways, and easy to leave

Two guarantees do the heavy lifting: if it’s not for you, you’re not out of pocket — and if we’re slow, you don’t pay for the wait.

The free audit, first

You see exactly how you show up today, and the gaps, before you pay a penny.

Live in 5 business days

Live within five business days from the day you agree, built from your web address.

Works alongside your kit

Runs next to your existing till and booking system. We don’t make you rip anything out.

Founding-fifty rate lock

The first fifty venues keep the rate they start on for as long as their subscription runs.

What’s not in the bill

The fees that aren’t there

£0
Setup fee
0%
Commission on a booking
£0
Per-cover fee
Cancel
Any time, no penalty

“The maths has to work every single month, or you leave. That’s the deal — and it’s why there’s no setup fee, no contract, and a full”

How GotRegulars is priced

Straight answers

Pricing, answered

What does GotRegulars cost?
One monthly fee for The Regulars System, everything in — no setup fee, no per-cover fee, no commission on a booking, cancel any time. The all-in reference is £350 a month, the figure in our published Offer. We finalise the exact amount with you once we know which of the seven parts your venue is taking, so it is not the same for every venue. The seven parts are sold separately too, and the system is priced so that taking three or more of them always costs more than taking all of it. The first fifty venues keep the rate they start on for as long as their subscription runs.
Is there a setup fee or a contract?
No setup fee, and no contract. It is month to month and you cancel any time — it simply does not renew, no penalty. Your guest data — bookings, orders, reviews and loyalty members — is always yours to export as CSV.
How soon am I live?
Live within five business days from the day you agree. We build the whole thing from just your existing web address and quality-check it before it goes live, and it runs alongside your existing till and booking system rather than replacing them.
See it on your own venue

Start with the free audit. Then we’ll price it.

Send us your web address and we’ll show you your own menu and a visibility audit — then set your exact fee together, once you know which parts you want. Fifteen minutes, no obligation, and the audit’s yours to keep either way.

Get my free audit → Build your package yourself →